One new high-tech job in a metropolitan area, however, may spur the creation of five additional service-sector jobs. And there are information spillovers: the cross-fertilization of ideas and know-how between firms. In essence, from the point of view of a city, a high-tech job is more than a job. The Great Divergence 73 4. As Morettis own research explains, these riches spread beyond skilled workers themselves. A new map is being drawn, the inevitable result of deep-seated but rarely discussed economic forces. It takes the same amount of labor to cut your hair, wait on a table, drive a bus, or teach math as it did fifty years ago. A great summary of Moretti's and other economists' research on why highly skilled workers tend to be attracted to cities, and why some cities become "innovation hubs" that make everyone who works , UC Berkeley professor of economics Enrico Moretti, in "The New Geography of Jobs," creates a wonderful complement to Richard Florida's books (e.g., "The Rise of the Creative Class" and "Whos Your . A handful of cities with the right industries and a solid base of human capital keep attracting good employers and offering high wages, while those at the other extreme, cities with the wrong industries and a limited human capital base, are stuck with dead-end jobs and low average wages. 768167023 Surrounded by some of the wealthiest zip codes in California, its streets are lined with an eclectic mix of midcentury ranch houses side by side with newly built mini-mansions and low-rise apartment buildings. Cleveland State University EngagedScholarship@CSU Forces of Attraction 121 5. This means that for the first time in recent American history, the average worker has not experienced an improvement in standard of living compared to the previous generation. The economic boom in Texas, the second most populous state in the US, is remarkable and often under-appreciated. In fact, he has shown that for every new innovation job in a city, five additional non-innovation jobs are created, and those workers earn higher salaries than their counterparts in other cities. In just three decades it has gone from being a small fishing village to being a huge metropolis with more than 10 million residents. This is a new report brief from the Center for Population Dynamics at Cleveland State University, download the pdf version here.The report was authored by Richey Piiparinen, Charlie Post, and Jim Russell. Detroit experienced 30 years of decline before the Rust Belt was born. New Geography of Jobs - Chapter 1 American Rust - 1 They were expecting their first child. The new geography of jobs. Houghton Mi ffl in Harcourt Page 21 02/21/2012 Moretti Th e New Geography of Jobs prelim fi rst pages S R AMERICAN RUST 21 The engine that made all of this possible was an unprece-dented rise in the productivity of workers. "Reuters, "Morettis book suggests that for each additional job in the average high-tech firm, five additional jobs are created outside that firm in the local community. Peak Detroit was 1950 & "in the fall of 1978, manufacturing employment reached its peak, with almost 20 million Americans working in factories". While Menlo Park was close to the Pacific Ocean beaches, Visalia was near the Sierra Nevada range and Sequoia and Kings Canyon National Parks. He's clear and concise. Smart Labor: Microchips, Movies, and Multipliers 45 3. "Kirkus Reviews, "If there's one current book I'd recommend to leaders in American cities today, it's Enrico Moretti's The New Geography of Jobs.